Making Dollars and Sense of Millennials
They won’t touch a printed newspaper, writes Nikolay Malyarov, but will choose printed books over eBooks every day of the week. They are news junkies (82 million consume online content monthly in the US alone), but when it comes to content discovery, they snub editors and opt for curation by the crowd.
Are they mad?
No, they are Millennials – Find out how to “speak Gen Y” here…