NewspaperDirect Powers Kiosko y mas, Spain's Largest and Most Prestigious Digital Newsstand
In a move that emphasizes convenience and choice for readers of Spain’s top newspapers and periodicals, the biggest ever editorial alliance of Spanish publishers have joined forces to present all their newspapers and magazines under one digital roof. Kiosko y más (www.kioskoymas.com), which was recently launched in Madrid, unites Vocento, Prisa, Godó, Zeta, Axel Springer, RBA and other groups — publishers of some of Spain’s most popular newspapers and magazines — and presents them in a single online destination that is accessible on a wide range of desktop and mobile devices.
30+ newspapers and 60+ magazines are available for immediate delivery in the Kiosko y más digital newsstand, all presented in their original, as-printed format. Native apps for both Apple iOS and Google Android are also offered, enabling any of the publications to be read on these industry-leading smartphones and tablets. Support for additional mobile operating systems and devices is coming soon.
“NewspaperDirect is an outstanding partner for us on this project. They have the technology, experience, proven track record and aggregated, multi-platform capability that allows us to give our users a rich, pleasurable reading experience that truly delights,” said Juan Luis Moreno, chief of digital strategy at Vocento. “The NewspaperDirect Team does all the heavy lifting, managing the integration and all technical aspects of Kiosko y más and the mobile applications. This allows us to focus on delivering unique, high-quality content to our readers around the world.”
“Kiosko y más represents an important step for the news publishing industry. By forming alliances of this nature, publishers can offer readers the content they love, packaged in a rewarding experience that can be delivered across all platforms and devices,” said Alexander Kroogman, CEO of NewspaperDirect. “We applaud this move, which is truly visionary and a benchmark model for other countries around the world.”
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