NewspaperDirect Brings More Than 1,400 Publications to Sony Reader Digital Books

2010 is going to be a great year for subscribers.   And today, we are kicking off the New Year with an exciting announcement.

This week, users will be able to download any of the local, national and international titles currently available on the world’s largest online newspaper and magazine kiosk, and read then them in their entirety on their Sony Reader.

PressReader provides a superior newspaper and magazine reading experience on Sony Readers, including:

–   All original content (including photos and images) is presented in a familiar newspaper layout.
–   Sony’s touch-sensitive screen and gesture-driven interface is fully supported.
–   Additional intuitive navigation controls are built in, including thumbnails and cross-linking within multi-page articles.
–   Tables of content support foreign-language publications.
–   Scheduled downloads of titles are available via USB.

Check out this demo and see for yourself!

Sony joins a growing list of devices already supported by, including PCs, Macs, smartphones, iPhones, iPod Touch and BlackBerry devices, IREX digital readers and, soon, Interead’s COOL-ER.  But…this is just the beginning.   As our CEO, Alex Kroogman explains, this has been our strategy all along…

“We are committed to providing customers with the broadest selection of titles on the most popular reading devices on the market.  The moment a title is published on our platform, it’s instantly available in print, online, on mobile devices, and on e-readers. Our customers always have access to their favorite publications on whatever screen they choose to use. At the same time, we are using a proven pay-per-view business model that has benefited our publisher customers since 2003.”

To see how to export your favorite titles to the Sony Reader, check out this demo.  But first, download and install the latest release of PressReader here.

Or to save a step,  all you have to do is connect your device to your pc or laptop via USB cable and click the “Export to eReader” option from the front page of any respective paper.

Yes, 2010 is starting off with a bang, don’t you think?   There will be two more exciting announcements this week from NewspaperDirect.   But if I told you now, I’d have to shoot you, so…check back here tomorrow 🙂